diff --git a/lib/extensions/email_confirmation/ecto/context.ex b/lib/extensions/email_confirmation/ecto/context.ex
index 34b57026..ad775d93 100644
--- a/lib/extensions/email_confirmation/ecto/context.ex
+++ b/lib/extensions/email_confirmation/ecto/context.ex
@@ -37,7 +37,7 @@ defmodule PowEmailConfirmation.Ecto.Context do
   def confirm_email(%user_mod{} = user, params, config) do
     user
     |> user_mod.confirm_email_changeset(params)
-    |> Context.do_update(config)
+    |> Operations.do_update(config)
   end
 
   # TODO: Remove by 1.1.0
diff --git a/lib/extensions/invitation/ecto/context.ex b/lib/extensions/invitation/ecto/context.ex
index a6854ca2..044872eb 100644
--- a/lib/extensions/invitation/ecto/context.ex
+++ b/lib/extensions/invitation/ecto/context.ex
@@ -28,7 +28,7 @@ defmodule PowInvitation.Ecto.Context do
   def update(%user_mod{} = user, params, config) do
     user
     |> user_mod.accept_invitation_changeset(params)
-    |> Context.do_update(config)
+    |> Operations.do_update(config)
   end
 
   @doc """
diff --git a/lib/extensions/reset_password/ecto/context.ex b/lib/extensions/reset_password/ecto/context.ex
index afe83310..d3e8ecf8 100644
--- a/lib/extensions/reset_password/ecto/context.ex
+++ b/lib/extensions/reset_password/ecto/context.ex
@@ -6,11 +6,12 @@ defmodule PowResetPassword.Ecto.Context do
   @spec get_by_email(binary(), Config.t()) :: Context.user() | nil
   def get_by_email(email, config), do: Operations.get_by([email: email], config)
 
-  @spec update_password(Context.user(), map(), Config.t()) :: {:ok, Context.user()} | {:error, Context.changeset()}
+  @spec update_password(Context.user(), map(), Config.t()) ::
+          {:ok, Context.user()} | {:error, Context.changeset()}
   def update_password(%user_mod{} = user, params, config) do
     user
     |> user_mod.reset_password_changeset(params)
-    |> Context.do_update(config)
+    |> Operations.do_update(config)
   end
 
   # TODO: Remove by 1.1.0
diff --git a/lib/pow/context.ex b/lib/pow/context.ex
index 17f825fb..75525d89 100644
--- a/lib/pow/context.ex
+++ b/lib/pow/context.ex
@@ -8,6 +8,7 @@ defmodule Pow.Context do
   @callback authenticate(map()) :: user() | nil
   @callback create(map()) :: {:ok, user()} | {:error, changeset()}
   @callback update(user(), map()) :: {:ok, user()} | {:error, changeset()}
+  @callback do_update(changeset()) :: {:ok, map()} | {:error, changeset()}
   @callback delete(user()) :: {:ok, user()} | {:error, changeset()}
   @callback get_by(Keyword.t() | map()) :: user() | nil
 end
diff --git a/lib/pow/ecto/context.ex b/lib/pow/ecto/context.ex
index 110c5038..d1881515 100644
--- a/lib/pow/ecto/context.ex
+++ b/lib/pow/ecto/context.ex
@@ -26,6 +26,7 @@ defmodule Pow.Ecto.Context do
     * `pow_authenticate/1`
     * `pow_create/1`
     * `pow_update/2`
+    * `pow_do_update/1`
     * `pow_delete/1`
     * `pow_get_by/1`
 
@@ -50,6 +51,7 @@ defmodule Pow.Ecto.Context do
       def authenticate(params), do: pow_authenticate(params)
       def create(params), do: pow_create(params)
       def update(user, params), do: pow_update(user, params)
+      def do_update(changeset), do: pow_do_update(changeset)
       def delete(user), do: pow_delete(user)
       def get_by(clauses), do: pow_get_by(clauses)
 
@@ -65,6 +67,10 @@ defmodule Pow.Ecto.Context do
         unquote(__MODULE__).update(user, params, @pow_config)
       end
 
+      def pow_do_update(changeset) do
+        unquote(__MODULE__).do_update(changeset, @pow_config)
+      end
+
       def pow_delete(user) do
         unquote(__MODULE__).delete(user, @pow_config)
       end
diff --git a/lib/pow/operations.ex b/lib/pow/operations.ex
index 1fca213e..5542d4d0 100644
--- a/lib/pow/operations.ex
+++ b/lib/pow/operations.ex
@@ -72,6 +72,20 @@ defmodule Pow.Operations do
       module  -> module.update(user, params)
     end
   end
+  
+  @doc """
+  Update the database given a changeset.
+
+  This calls `Pow.Ecto.Context.do_update/2` or `do_update/1` on a custom context
+  module.
+  """
+  @spec do_update(Context.changeset(), Config.t()) :: {:ok, map()} | {:error, map()}
+  def do_update(changeset, config) do
+    case context_module(config) do
+      Context -> Context.do_update(changeset, config)
+      module  -> module.do_update(changeset)
+    end
+  end
 
   @doc """
   Delete an existing user.