diff --git a/libs/widget-lib/src/widgetIframeLoading.test.ts b/libs/widget-lib/src/widgetIframeLoading.test.ts
index 004dcdace2..2b48501565 100644
--- a/libs/widget-lib/src/widgetIframeLoading.test.ts
+++ b/libs/widget-lib/src/widgetIframeLoading.test.ts
@@ -54,6 +54,41 @@ describe('widgetIframeLoading error UI styling', () => {
 
     expect(document.head.querySelectorAll(`style[data-${ERROR_CLASS}]`).length).toBeLessThanOrEqual(1)
   })
+
+  it('shows a loading state on the reload button while the retry is in progress', () => {
+    const { container, iframe } = setup()
+    failIframe(iframe)
+
+    const reloadBtn = container.querySelector<HTMLButtonElement>(`.${ERROR_CLASS} button`)
+    expect(reloadBtn?.disabled).toBe(false)
+
+    reloadBtn?.click()
+
+    // The panel stays mounted and the button is disabled (cursor:progress) while the retry runs.
+    expect(container.querySelector(`.${ERROR_CLASS}`)).not.toBeNull()
+    expect(reloadBtn?.disabled).toBe(true)
+  })
+
+  it('removes the error panel and reveals the iframe once the widget is ready', () => {
+    const { container, iframe, state } = setup()
+    failIframe(iframe)
+    expect(container.querySelector(`.${ERROR_CLASS}`)).not.toBeNull()
+    expect(iframe.style.display).toBe('none')
+
+    state.onWidgetReady()
+
+    expect(container.querySelector(`.${ERROR_CLASS}`)).toBeNull()
+    expect(iframe.style.display).toBe('')
+  })
+
+  it('keeps a single error panel across repeated failures on the same widget', () => {
+    const { container, iframe } = setup()
+
+    failIframe(iframe)
+    failIframe(iframe)
+
+    expect(container.querySelectorAll(`.${ERROR_CLASS}`).length).toBe(1)
+  })
 })
 
 function setup(): { container: HTMLElement; iframe: HTMLIFrameElement; state: LoadingState } {
diff --git a/libs/widget-lib/src/widgetIframeLoading.ts b/libs/widget-lib/src/widgetIframeLoading.ts
index ebb7a70ee7..88b64b4c79 100644
--- a/libs/widget-lib/src/widgetIframeLoading.ts
+++ b/libs/widget-lib/src/widgetIframeLoading.ts
@@ -19,22 +19,34 @@ export function widgetIframeLoading(
   let cancelled = false
   let timeout: number | null = null
 
+  function removeLoadingErrorContainer(): void {
+    const existing = container.getElementsByClassName(WIDGET_LOADING_ERROR_CLASS)[0]
+    if (existing) container.removeChild(existing)
+  }
+
   function onLoadingError(): void {
     onWidgetLoadingError?.()
 
     iframe.style.display = 'none'
     ensureLoadingErrorStyles()
 
+    // Replace any previous error/loading panel so a repeated failure doesn't stack panels.
+    removeLoadingErrorContainer()
+
     const loadingContainer = document.createElement('div')
     const reloadBtn = document.createElement('button')
     const errorText = document.createElement('p')
 
     reloadBtn.innerText = 'Reload'
     reloadBtn.addEventListener('click', () => {
-      container.removeChild(loadingContainer)
+      // Keep the panel mounted and switch it to a loading state so the retry is visibly in
+      // progress; it's cleared by onWidgetReady on success or replaced by onLoadingError on
+      // another failure.
+      reloadBtn.disabled = true
+      errorText.innerText = 'Loading…'
+
       destroy(true)
       iframe.src = 'about:blank'
-      iframe.style.display = ''
 
       setTimeout(() => {
         iframe.src = originalSrc
@@ -69,8 +81,9 @@ export function widgetIframeLoading(
     onWidgetReady() {
       if (timeout) clearTimeout(timeout)
 
-      const loadingContainer = document.getElementsByClassName(WIDGET_LOADING_ERROR_CLASS)[0]
-      if (loadingContainer) container.removeChild(loadingContainer)
+      // Reveal the iframe again — it is hidden while an error/retry panel is shown.
+      iframe.style.display = ''
+      removeLoadingErrorContainer()
     },
     cancelWidgetLoading() {
       cancelled = true